INTERNET MARKETING (SEO) WEBSITE OPTIMIZATION TRAINING in Toronto
Business coaching on website optimization and SEO in Toronto and Calgary
Corporate SEO strategy training in business in Toronto
The web is now so present in our professional lives that it has become essential to use it optimally and to know the techniques that allowincrease its visibility, otherwise you risk putting a lot of effort for little results. Companies, associations, institutions, entrepreneurs, businesses, we all use the web to promote our products and services in order to stand out from the competition. In this training, you will be able to understand that your position on Google is the number one factor in your online visibility. The more visible you are, the more likely you are to attract potential customers, and therefore increase your turnover!
This SEO training (natural referencing) is designed for beginner to intermediate level people who want to understand what needs to be done in practice in order to move up in the search results on Google.
NEED MORE INFORMATION ON SEO TRAINING IN Ontario
Opening hours: 09h00 – 17h00
Workshop in business circles on SEO and web content marketing in Toronto and Calgary
Remark: The lesson plan outlined above includes knowledge/activities typically covered in a class at this introductory skill level. The teacher may, at his or her discretion, adjust the lesson plan to meet the needs and skills of the students.
For more information, please contact our staff by email at [email protected] or by phone at 1-866-259-5647
•What is referencing your website?
• Natural referencing, paid referencing
•Linkbuilding and social networks
Technical vocabulary: SEO, SEM, SMO, SERP…
•Engines
•Directories
• Evolution of research tools
•Search on google
•Google SERPs in detail
• SERP Bing in detail
• Position in the SERPs
•Target
•Objective of the website
•Study of Competition
•Choice of keywords
•Find keywords
•Test your keywords
•The title tag
•META tags
• Place keywords in the visible content of your pages
•Optimize images
•Optimize videos
•Optimize the structure of the site
•Notoriety and popularity
•link building
•Optimize your links
•Technologies: javascript script, flash..
•Robots.txt
•Googlebot: sitemap
•Page loading time
•Use of standards
•Practical workshop: W3C validation of pages
•Practical Workshop: Calculating Page Loading Time
•Measuring the traffic and the effectiveness of its WEB site
• The different tools: Google Analytics, Google webmaster tools
•Evaluate SEO
•Evaluate the positioning
•Assessment tools
•Interest
•Principle
•Focus on Google Adwords
Course in Toronto how to optimize your website for google, SEO
The SEO SEO training – website optimization website is based on a personalized approach that takes into account your achievements, your skills, your project and what you want to learn. The objective of this training is to approach SEO as a whole by moving from theory to practice by analyzing concrete examples of optimization that have been successful. You will also be able to obtain personalized advice in order toimprove your SEO and your strategy. Throughout this training, you will learn the fundamentals of SEO, you will discover what are the elements to optimize in your project as well as the importance of local SEO and the keyword research, and finally how to measure and track your results.
Business coaching for the referencing of your website and the strategic positioning, Workshop offered in Toronto
SEO that allows a site to reach the first page on the SERP of Google today goes through the triple combination of quality coding freed from blocking factors, quality content oriented content marketing and a continuously evolving quality inbound link network/profile. If the code part can be quickly corrected, the writing of your pages, articles and product sheets involves a production effort whose technical side may seem restrictive. The network of incoming links (link pointing to your site) that will make your reputation on the web is, for its part, a basic work accessible to all but terribly time-consuming!
Private corporate SEO workshop in Ontario
SEO is an essential dimension of any digital marketing strategy. This practice aims to increase the positioning of a digital property on search engines, which makes it a very powerful acquisition channel.
This training aims to equip students with the knowledge necessary to understand the positioning of this practice in a context of marketing strategy and proceed with the implementation of SEO improvement tactics.
The objective of this training is to cover SEO as a whole by moving from theory to practice by analyzing concrete examples of successful optimization. You can also get personalized advice to improve your SEO and your strategy.
The basics of web referencing, Google SEO personalized course in Toronto and Calgary
The referencing that allows a site to reach the first page on the Google SERPs today goes through the triple combination of quality coding freed from blocking factors, quality content oriented content marketing and a network / profile of quality inbound links in continuous evolution. If the code part can be quickly corrected, the writing of your pages, articles and product sheets involves a production effort whose technical side may seem restrictive. the inbound link network (link pointing to your site) which will make your reputation on the web is, for its part, a background work accessible to all but terribly time-consuming!
Continuing Education Web Marketing and SEO in Montreal Workshop for businesses in Ontario
A short, creative, innovative and precise program concerning subjects that are still scary, but in which we understand the issues, the risks and the solutions, thanks to concrete cases and cutting-edge speakers.
English courses
* 10% reduction applies when paying for 4 sessions of 3 hours.
You can book private or group lessons on site or via Zoom.
Training can be given in English or French.
For on-site training, travel and/or parking fees may apply depending on your location.
